Conferences

Plagiarism and AI Use Among South Asian University Students

Beyond the Hype: Challenges of Implementing AR Marketing in Developing Economies

Adoption of Self-Directed Learning in Post- and Pre-Pandemic Contexts: A Leadership Perspective

Leveraging Parasocial Interaction to Drive the Bandwagon Effect in Online Retail Sector

How does Knowledge hiding behavior affect subjective career success? Moderating Role of Barriers to Career

Gamification and e-learning for adolescents

A conceptual framework to measure student discipline of secondary schools in a cross-cultural context

What do you remember most? ‘Is it textbook content’ or ‘teacher talk around the text’?

How is social psychology used in advertising (An Elaboration likelihood Model Perspective)