Integration of Technology and Marketing Activities Among Service SMEs in Emerging Economies: A Scoping Review
Using firm-level intellectual capital to achieve strategic sustainability: Examination of phenomenon of business failure in terms of the critical events
Identifying the influence of obsolescence risk and health beliefs in fitness wearable healthcare technology
Examining the failure of gamification in implementing innovation from the perspective of problematization in the retail sectors of emerging economies
What is the impact of knowledge hiding behaviour on subjective career success? The role of career barriers for finance professionals in modifying their career prospects
Investigating the role of data-driven innovation and information quality on the adoption of blockchain technology on crowdfunding platforms
Engaging and motivating crowd-workers in gamified crowdsourcing mobile apps in the context of logistics and sustainable supply chain management
Gamification as an Innovation: A tool to improve organizational marketing performance and sustainability of international firms
Exploring the differential effects of consumer brand attitude persuasion for printed advertisements in luxury and nonluxury brands
